Is your website SEO optimised for AI Search Bots?

The ongoing advances in AI search are opening a whole new chapter in the digital landscape, bringing with it significant opportunities and challenges for many businesses. A recent study showed that AI Overviews appear for up to a whopping 47% of searches. It also demonstrated that AI Overviews and featured snippets together now take up to 75.7% of the screen on mobile! With 75% of AI Overview links coming from the top 12 organic rankings.

Maintaining the core fundamentals of technical SEO and site health has never been as important, to ensure your website is continually optimised for AI search bots. To keep your website SEO optimised for AI search bots, we recommend the following activity:

Onsite SEO Reviews

Maintaining a strong information architecture is a fundamental part of website SEO optimisation. Regular onsite SEO reviews are a must, if you want to stay visible. Reviews can help track what’s performing well and identify core areas for improvement.

Regular Technical SEO Audits

Technical SEO Audits analyse core SEO areas including crawlability, site performance, page speed, page load speed, internal linking and page rank distribution to name just a few! Rectifying issues as soon as possible is vital when aiming to keep your website SEO optimised for AI search bots.

Fresh and Unique Website Content

It’s important to regularly add new and helpful content to your website, to support strong rankings. Many AI platforms pull fresh content from organic search indexes, that can impact on your brand visibility in AI search.

Keep your Sitemaps Updated

It is vital to keep your sitemaps up-to-date and re-register them regularly. This invites search engines to recrawl your content, so it can be referenced in AI-generated results.

Need help to get your website SEO optimised for AI search bots?

At FCDM, our dedicated Search Engine Optimisation team are experts when it comes to gaining and maintaining strong organic rankings! Our SEO strategies are beneficial in more than just AI Overviews, but with improving visibility in Google search, Meta AI and virtual assistants like Siri, and other AI platforms. Why not get in touch with our experienced digital marketing team in Dublin today to find out how FCDM can take your business to new heights!